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34-Year-Old CEO Shares His No. 1 Piece of Advice for Entrepreneurs—It Helped Him Build a $1 Billion Company

July 16, 2025

Source: MSN

Cirkul, founded in 2015 by Garrett Waggoner and Andy Gay, has grown from humble beginnings into a billion-dollar brand by disrupting the beverage industry with a reusable water bottle featuring flavor cartridges. Early on, the founders leaned into problem-solving and customer experience rather than following trends. Their disciplined approach to advice, filtering guidance through their specific vision, helped them avoid distractions and stay focused on what made Cirkul distinct. Today, Cirkul stands as a testament to building differentiated, scalable consumer products through grit, strategic clarity, and a deep commitment to customer needs.

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