Portfolio Companies in the News

Dr. Peter Attia has been appointed as the Chief Medical Officer of Athletic Greens, a leading nutritional supplement company. Dr. Attia is a prominent physician, author, and longevity expert known for his work in the field of health and wellness.

Athletic Greens (AG1) is a popular nutritional supplement that is a blend of vitamins, minerals, and antioxidants. The taste of Athletic Greens is described as having a pleasant and slightly fruity flavor

Liquid Assets, a beverage startup company aims to redefine the consumption of bottled water. They offer a sustainable alternative to single-use plastic bottles by introducing a reusable aluminum can that contains flavored water.

Hyperice released a new version of its injury recovery device, aimed at weekend warriors and amateur athletes. The device has become very popular among NBA stars due to its effectiveness in accelerating injury recovery.

NormaTec Go has launched a portable recovery device designed for athletes. The key features of the product include its compact size and affordability compared to the brand's previous models.

A recent partnership between Speede Fitness and Hyperice is expected to create a unique trade show experience. Speede Fitness, a leader in the fitness industry, has collaborated with Hyperice, a renowned recovery technology company, to offer an interactive booth at trade shows.

Early last year, a water bottle went viral on TikTok. Now, the company that makes it is valued at $1 billion.  Cirkul, a 4-year-old beverage startup, recently announced a $70 million funding round that sent its valuation soaring more than 500%. The brand owes its success to fan videos posted online, which led to its water bottles getting stocked on Walmart shelves in April, Bloomberg reported. 

Developers have received approval to proceed with the second phase of a $420 million project in Clifton Heights, Cincinnati. The project involves the construction of mixed-use buildings comprising residential units, retail spaces, and a parking garage.

Remington, a leading provider of cannabis-based wellness products, has changed its name to Foundation Wellness. The rebranding reflects the company's commitment to its core values and its focus on promoting overall well-being.

Online grocery delivery platform Farmstead is partnering with food delivery giant DoorDash to expand its reach in the online grocery market. The collaboration will allow Farmstead to utilize DoorDash's extensive logistics network for last-mile delivery of groceries.

Dollar Tree, a discount retail chain, has launched its own retail media network, joining the growing trend in the industry. The network aims to leverage the store's shopper data and ad inventory to offer targeted advertising opportunities to brands.

Sports technology company Hyperice has reached a valuation of $700 million following investments from the NBA and NFL. The company specializes in recovery and performance technology, offering products like massage devices and compression wraps.

Aki Technologies, a mobile advertising company, has acquired Eyeview's ad personalization technology. The acquisition allows Aki Technologies to enhance its mobile ad targeting capabilities by leveraging Eyeview's video ad personalization technology.